The Adcom Group
My experience at Adcom coming soon!
Portside Distillery & Brewery
The day-to-day is never the same as the Marketing & Events Manager for a startup. As the main point person for all marketing initiatives (and sole member of the marketing department), my role takes on many different forms, but always functions as a brand ambassador for delicious rums and brews.
Hard Skills: Adobe Creative Suite (Ps. Ai, Id), WordPress site administration, content creation, social media management, Hootsuite, creation of marketing campaigns and rebranding direction, project/account management with Little Jacket agency, promotion and sales, event management, proofreading and editing, graphic design, email marketing via Constant Contact, Google Analytics, radio copywriting, some media buying and paid advertisements
Soft Skills: excellent written and verbal communication, sound emotional intelligence, active listener, team-oriented, strong customer service, networking, building and maintaining client relationships, creative problem solving, motivated to succeed and learn
As the Marketing and PR Intern, I worked on several different projects under the umbrella of integrated marketing communications. While earning experience with the surrounding startup culture, I curated blog posts, assisted in planning and execution of the annual fundraiser, managed (and revived) social media accounts, and collaborated on programming for young entrepreneurs.
John Carroll University
Education is the opportunity to create yourself. I found myself applying my passion for creative writing and attention to detail in a profound way once I declared a Integrated Marketing Communication major. Throughout my time in the Tim Russert Department of Communication & Theatre Arts, I created marketing campaigns, brand kits, PowerPoints to Prezis, target audience profiles, event promotion plans, well-supported arguments, hypothetical book cover designs and more.
Main Courses: Introduction to Integrated Marketing Communication, Creating for Integrated Marketing Communication, Integrated Marketing Campaigns, Writing for Public Relations, Event Planning, Organizational Communication, Communication Research, Interpersonal Communication, Multi-Media (Adobe CS5), Journalism, Media Ethics, American Electronic Media, Argumentation & Debate, Poetry Workshop, Internship, Senior Capstone in Communication Studies
Additional Involvement: Secretary of Carroll Relations (Public Relations Student Society of America chapter at John Carroll University), President and Vice President of Seeds of Hope (Big Brother Big Sister program), Staff Writer for The Carroll News, Class of 2014 Senator on Student Union, Retreat Leader in Campus Ministry